As in all other business areas, websites, social media, and apps also play a crucial role in marketing and spreading information in sport. For many years, companies within and outside of sport have relied on our expertise when it comes to legal support for the establishment or revision of internet platforms (including e-commerce), the development of apps/software solutions, or the use of digital marketing channels.
Closely linked to such projects, but also to be observed in the “offline world,” is the requirement of data protection. As in all areas of society, data protection has become indispensable in sport. State-of-the-art technology is used to record a variety of sporting data from athletes, such as running distance, sprint speed, or heart rate. Clubs and associations collect personal data from their members and employees. Organisers of sports events save the data of the spectators and publish lists of participants and results from the individual competitions. In all these cases, the same question regularly arises: How can the data required be collected and processed in accordance with data protection regulations? In answering this question and dealing with all other problems in relation to data protection in sport, we are a very experienced partner by your side. With us, you will always find a practicable solution despite the jungle of data protection regulations.
- Advising the International Basketball Federation (FIBA) on terms and conditions and privacy policies for websites, software tools and mobile apps
- Advising the International Volleyball Federation (FIVB) on data protection
- Creating the data protection concept for the International Wheelchair Basketball Federation (IWBF)
- Advising multiple start-ups on data protection, IT law and e-commerce